Featured snippets are special boxes where the format of regular listings is reversed, showing the descriptive snippet first. Read more about how Google's Featured Snippets work.
How can I opt out of featured snippets?
Block both featured and regular search snippets
nosnippettag blocks all snippets (featured snippets and regular snippets) for the tagged page.
- Text marked by the
data-nosnippettag won't appear in featured snippets (or regular snippets either).
- If both
data-nosnippetappear in a page,
nosnippettakes priority, and snippets won't be shown for the page.
Block featured snippets only
Those who wish to retain snippets in regularly-formatted search results but not appear in featured snippets should experiment with setting the
max-snippet tag to lower lengths. Featured snippets will only appear if enough text can be shown to generate a useful featured snippet.
Keep lowering the value if pages continue to show for featured snippets. In general, the shorter your
max-snippet tag setting, the less likely the page will appear as a featured snippet.
Google does not provide an exact minimum length required to appear as a featured snippet. This is because the minimum length is variable based on a number of factors, including—but not limited to—the information in the snippet, the language, and the platform (mobile device, app, or desktop).
max-snippetsetting does not guarantee that featured snippets won't be shown for your page. If you need a guaranteed solution, use the
How can I mark my page as a featured snippet?
You can't. Google systems determine whether a page would make a good featured snippet for a user's search request, and if so, elevates it.
What happens when a user clicks a featured snippet?
Clicking a featured snippet takes the user directly to the featured snippet text on the source web page. This happens automatically. There's no markup needed by webmasters to enable a featured snippet. If a browser doesn't support the underlying technology needed, or if our systems can't confidently determine exactly where within a page to direct a click, clicking a featured snippet will take a user to the top of the source web page.