Author information in search results

Google is piloting the display of author information in search results to help users discover great content. Check out these sample queries: [steven levy google plus], [chlorine based life], [madonna], [britney spears], [google authorship], [david pogue nytimes], [pete wentz], [javascript inheritance].

You can see author information in Google Web Search and Google News. If you want to control the display of authorship for your Google+ profile see Authorship of search results.

Google Web Search

Google Web Search result snippet showing authorship information

Google News

Google News Search result showing authorship information

If you want your authorship information to appear in search results for the content you create, you'll need a Google+ Profile with a good, recognizable headshot as your profile photo. Then, verify authorship of your content by associating it with your profile using either of the methods below. Google doesn't guarantee to show author information in Google Web Search or Google News results.

Option 1: Link your content to your Google+ profile using a verified email address.

Don't have an email address on the same domain as your content? Follow the instructions listed in Option 2 below.

  1. Check that you have a email address (for example, levy@wired.com) on the same domain as your content (wired.com).
  2. Make sure that each article or post you publish on that domain has a clear byline identifying you as the author (for example, "By Steven Levy" or "Author: Steven Levy").
  3. Visit the Authorship page and submit your email address to Google. No matter how many articles or posts you publish on this domain, you only need to do this process once. Your email will appear in the Contributor to section of your Google+ profile. If you want to keep your email private, change the visibility of your link.
  4. To see what author data Google can extract from your page, use the structured data testing tool

 

Option 2: Set up authorship by linking your content to your Google+ profile
  1. Create a link to your Google+ profile from your webpage, like this:
      <a href="[profile_url]?rel=author">Google</a>

    Replace [profile_url] with the your Google+ profile URL, like this:

      <a href="https://plus.google.com/109412257237874861202?
       rel=author">Google</a>

    Your link must contain the ?rel=author parameter. If it's missing, Google won't be able to associate your content with your Google+ profile.

  2. Add a reciprocal link back from your profile to the site(s) you just updated.
    1. Edit the Contributor To section.
    2. In the dialog that appears, click Add custom link, and then enter the website URL.
    3. If you want, click the drop-down list to specify who can see the link.
    4. Click Save.
  3. To see what author data Google can extract from your page, use the structured data testing tool

If you don't want your authorship information to appear in search results, edit your profile (using http://plus.google.com/me/about/edit), and make sure the Profile discovery option Help others discover my profile in search results is unchecked.