The ad environment

When you create a new ad in Google Web Designer, you select one of the following ad environments:

  • DoubleClick
  • AdMob
  • AdWords
  • Non-Google Ad

Some options may not be available if the document type isn't supported by the environment. For example, AdMob and AdWords don't support expandable ads.

You can set a default ad environment for new documents in your preferences.

Depending on the selected environment, Google Web Designer will run different validation checks and add different enabler code to the published ad.

The ad environment is displayed in the Ad Validator panel and under File > Ad environment with a checkmark.

Change the ad environment

In Design view, go to File > Ad environment and select the new environment. Some options may not be available if the document type isn't supported by the environment.

Check the Ad Validator after conversion to see if any elements are incompatible with the new environment.

Converting an ad for a different environment can't be undone. Google Web Designer displays a warning if your ad contains events or dynamic data bindings that are incompatible with the new environment. Converting the ad will discard these features with no way to restore them. Choose the option to save the converted ad as a new file if you want to preserve the current document.

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