Create a custom template

You can save as a template any ad that you create. This helps save you time when you're building multiple versions of the same ad.

To create a template:

  1. Select File > Save as template… This opens the Save as a Template dialogue.
  2. Name the template (required).
  3. Optionally, select keywords that represent the ad types and features. These can be used to filter your template later. Google Web Designer automatically selects some keywords that apply to your ad.
  4. Click Save

Your custom template files are saved in the location specified in your preferences.

You must explicitly save files as templates using the above method in order to use them as custom templates. Normal document files won't function as templates, even if they're saved in the custom template folder.

To use a custom template:

Find the template listed under the My Templates tab when you create a new file from a template.

Was this article helpful?
How can we improve it?