Manage your account

How can I edit my business information?

To edit your business information, follow the steps below:

  1. Sign in at waze.com/business and enter your account.
  2. Go to Manage Locations and select the location you want to edit.
  3. From here, you can:
  • Edit your location name
  • Add/edit business Description
  • Add additional location info
  • Adjust your Pin location
  • Adjust your address text
  • Edit your contact info
  • Edit your business's opening hours

4. Once you're finished editing, scroll down and click Update Location.

How can I edit my images?

  • Sign in at waze.com/business and enter your account.
  • From the left navigation panel, click Manage Ads.
  • Select the default ad at the bottom.
  • Under "Display", upload your images according to our specs.
  • Click Update Ad to save changes.

Can I advertise several locations under one account?

Yes, you can!

  1. Sign in at waze.com/business and enter your account.
  2. Go to Manage Locations and click Add Location.
  3. Fill in the location details and click Create Location.
Remember, your Pins budget is shared between all locations. Make sure your budget is enough to effectively promote all active locations. 
For more information on selecting the appropriate budget, click here.

How do I choose my budget?

The budget and CPM (the cost for 1,000 impressions) you set are calculated into the maximum number of impressions your pins reach every month.

For example, with $2 CPM and a $60 budget, the maximum number of impressions would be 30,000 per month.

The system spreads the impressions across the days of the month. In the example above, that would mean around 1,000 impressions per day. In high-traffic areas, with many Waze users driving by, the minimum budget will not serve pin impressions very often. 

If you advertise more than one location, make sure to select a budget that is sufficient enough to serve an effective number of impressions across all advertised locations. 

Remember — our system will spread the budget according to the traffic around each location in order to optimize impressions.

Bottom line: The higher the budget, the more impressions you get and the more often your pins will appear on the map.

How do I pause and resume advertising?

To pause advertising any time you want:

  1. Sign in at waze.com/business and enter your account.
  2. From the left panel, go to Account Settings and then Details.
  3. Click Pause Advertising

Your account will be paused until you choose to resume it. Your ads will no longer appear on the Waze map and in the search results.

If you stopped advertising in the middle of the month, you will be charged the next month for the impressions served up until then.

How do I resume advertising?

  1. Sign in at waze.com/business and enter your account.
  2. From the left panel, go to Account Settings and then Details.
  3. Click Resume Advertising.

Your account will be active now. Ads will resume serving impressions within a few minutes and your business will appear on the search results page within 24 hours.

If you face any issues with pausing or resuming your account, contact us.

How can I display my ad only during my business opening hours?

After making sure your opening hours are updated, enable opening hours targeting:

  1. Sign in at waze.com/business and enter your account.
  2. From the left panel, go to Manage Campaigns.
  3. Select the Pin campaign, marked as "PIN#BusinessName".
  4. Under "Targeting", check Only Show During Opening Hours.
  5. Click Update Account to save changes.
We highly recommend to keep Promoted Search active 24/7, for Waze users to always find your business when they're looking for it.
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