Waze Local has a new name. Introducing Waze Ads Starter. Learn more about this update here.

Create a new Waze Ad Manager account

Step 2: Business name

This will be your new account name, your first location's name, and the main search phrase for your ads. You can edit all these details independently later, in Waze Ad Manager.

Location names best practices 

  • Use Proper Case and keep it under 30 characters.
  • Don't include your city/state/country/branch name if it's not a part of your business name.
  • If your business has a slogan you want to include, add it in the next step.
Do Don't
Sharon's Pizza

Sharon's Pizza - Miami

Sharon's Pizza - USA

Adams Car Rental

Adams Car Rental - The Best Bargain for You!

Adams Car Rental - Detroit Branch

New York Tours NEW YORK TOURS    
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