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What's ViTA

Through ViTA, Google automatically understands details about your media content, which includes livestream, story, video, and YouTube assets. Additionally, you can provide specific information to better reach your audience. With content tagging, you can specify details like the topic of a video, a thumbnail URL, or a language. Google uses this information to show your media content in the right places in Google Search, YouTube, Discover, and Google TV.

You can tag media content with ViTA to reach sports fans around the world.

With ViTA you can:

  • Tag videos and stories with sports game highlights.
  • Tag livestream links on the web for sports leagues and events.

Get access to ViTA

Important:

You can request first-time access to ViTA and expand asset settings in your existing account.

To confirm your eligibility, contact your Google partner manager or our support team.

Access ViTA for the first time

After your Google partner manager confirms your eligibility, you'll receive an email invitation with a link for you to access ViTA.

  1. Go to your email inbox.
  2. Open the email with the subject “ViTA.”
  3. Click Open.
  4. Bookmark the ViTA tool URL address.
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