How do I hide the UTM campaign tracking variables in my links?

How do I hide the UTM campaign tracking variables in my links?

Urchin allows you to tag your links using master tracking codes (known as a utm_id) instead of including a list of individual variables. You simply use the utm_id in your links, and define the meaning of each utm_id in a table. For example, instead of

    http://www.example.com/?utm_source=overture&utm_medium=cpc&utm_campaign=springpromo

you can use a utm_id as follows:

    http://www.example.com/?utm_id=2

Using a utm_id hides your campaign tracking variables from web surfers and makes your tagging process less error-prone, since campaign tracking variable values are specified in a table, where corrections and changes are easily made.

To use master tracking codes, you'll need to:

  1. Define your codes in a table
  2. Use your master tracking codes in your links

Learn more in How To Use Master Tracking Codes.