June 28, 2024

We're excited to unveil the latest enhancements to the Travel Analytics Center (TAC)! This release is a stepping stone toward a major interface upgrade and powerful new dashboards for Text Ads and Hotel Ads, coming in Q3 2024.

Here's what's changed:

  • Streamlined Navigation: We've reorganized the left-hand menu to make room for exciting new features.
    • The "Marketing" section is now "Text Search Ads."
    • For Flights partners, the Route Coverage Tool dashboards are now nested under "Air Route Coverage" within "Text Search Ads."
  • Accommodations Lookahead: Due to significant changes to the primary upstream data source, we've paused data updates to this dashboard. We're working on a brand-new version. Stay tuned for its release later this year. In the meantime, the existing dashboard is still available for reviewing historical data.
  • Enhanced Filtering: You can now use include/exclude filters on all dashboards, giving you even more control over your data.
  • Improved Angular Dashboards:
    • We've moved Period over Period (PoP) columns right next to their current period counterparts for easier comparison.
    • You can now filter for blank data using "(blank)" entry in the filter.

Your Feedback Matters: We're committed to making TAC the best it can be. Please click the "Send Feedback" button and share your thoughts.

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