Tag Manager Help
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Tag Manager

How can we help you?

Getting Started

Tag Manager overview
Considerations before you install
Setup and install Tag Manager
Tag Manager and gtag.js
Introducing Google Marketing Platform

Concepts and components

Tags
Triggers
Variables
The data layer
Components of Google Tag Manager

Tag Setup Guides

Supported tags
Google Analytics
Google Ads
Floodlight
Conversion linker
Google Optimize
Custom tags
AMP & Tag Manager setup guide
Content experiments for mobile apps
Custom templates
Community Template Gallery

Administration

Accounts
Workflow
Organization
Troubleshooting
Google Marketing Platform Partners
Data Processing Amendment
Data privacy and security

Release Notes

Release notes
Tag Manager for mobile apps – what's new

Google Tag Manager 360

About Google Tag Manager 360
Google Tag Manager 360 support service-level agreement (SLA)

Learn More

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