Um wertvolle Informationen zu gewinnen und gleichzeitig die Privatsphäre der Nutzer zu schützen, müssen Sie die Einwilligung der Nutzer Ihrer Website einholen. Wir empfehlen Ihnen, eine Plattform zur Einwilligungsverwaltung (Consent Management Platform, CMP) zu verwenden oder mit Ihrem Content-Management-System (CMS) zusammenzuarbeiten, um die Einwilligung einzuholen und sie an Google zu senden.
Schritt 1: Einwilligungsbanner einrichten
- Sign up on the CookieTractor website.
- Configure your banner using the getting started wizard.
Note: Make sure your banner complies with the requirements in the Google EU User Consent Policy (EUUCP).
Schritt 2: Einwilligungsmodus einrichten
Set up using Google Tag Manager
- Open Google Tag Manager and navigate to your container.
- In "Tags", select New and name the tag.
- Click Tag Configuration.
- Select Tag Configuration > Discover more tag types in the Community Template Gallery.
- Search for “CookieTractor CMP (Consent Mode v2)” by CookieTractor.
- Click Add > Triggering.
- Select Consent Initialization - All Pages.
- Add your Website Identifier found which is found under the Installation tab for the website in the CookieTractor Tool.
- Match your Language Code with the language configured in CookieTractor (found under the Settings or Installation tab).
- Click Save.
- Test your container by clicking Preview in the top right corner.
- Publish your container.
Set up using another platform or directly from your website’s code
- You can implement CookieTractor with a javascript tag that is available in the CookieTractor Tool. On the specific website, select the Installation tab and copy the contents of the “Main Script” text box.
- If you use a website builder, review their documentation to find out how to implement code in the
<head>tag of each page. Otherwise, skip to step three. - In the
<head>tag of each page (see step 2 if you use a website builder), paste the following code followed by the CMP script you copied in step 1 at the very top of the<head>tag.
<script
// Define dataLayer and the gtag function.
window.dataLayer = window.dataLayer || [];
function gtag(){dataLayer.push(arguments);}
// Set default consent for specific regions according to your requirements
gtag('consent', 'default', {
'ad_storage': 'denied',
'ad_user_data': 'denied',
'ad_personalization': 'denied',
'analytics_storage': 'denied',
'regions':[<list of ISO 3166-2 region codes>]
});
// Set default consent for all other regions according to your requirements
gtag('consent', 'default', {
'ad_storage': 'denied',
'ad_user_data': 'denied',
'ad_personalization': 'denied',
'analytics_storage': 'denied'
});
</script>
<!-- PASTE YOUR CookieTractor CMP CODE SNIPPET HERE -- >
Mit dem Tag Assistant testen
Weitere Informationen zum Beheben von Fehlern beim Einwilligungsmodus mit Google Tag Manager