Welcome to the help center for Search Ads 360, a platform for managing search marketing campaigns.  While the help center is available to the public, access to the Search Ads 360 product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

Cost per link click

This Search Ads 360 reporting column shows CPC (Cost per Link Click) for the Facebook accounts you've added to Search Ads 360.

This column reports data that you have uploaded into Search Ads 360 from Facebook or a PMD. If the data appears to be out of date, make sure you've uploaded social performance metrics recently.

Add this column to a report

  1. Navigate to an advertiser, social engine account, or label.

  2. Select a time range.

  3. Click the Engine accounts, Campaigns, Ad groups, or Ads tab.

  4. Click the Columns button above the performance summary graph.

    1. In the Search for columns box, type the column name.

    2. Click + next to the column name in the Available columns list.

  5. Click Apply.

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