View or edit device targets in Google Ads campaigns or ad groups in a reporting table

1. Navigate to an advertiser or lower scope.

   Steps for navigating to an advertiser

   1. Click the navigation bar to display navigation options.

   2. In the "Agency" list, click on the agency that contains the advertiser. You can search for an agency by name or scroll through the list.

   3. In the "Advertiser" list, click on the advertiser.

   4. Click Apply or press the Enter key.

   Search Ads 360 displays the advertiser page, which contains data for all of the advertiser’s engine accounts.

2. Click the Campaigns or Ad groups tab.
3. Optional. Filter the reporting table to see the Google Ads campaigns or ad groups that you want.

4. Add the following bid adjustment columns to the report:

   1. Above the performance summary graph, click the Columns button.

   2. Type any of the following column names in the search box: 

      • Desktop bid adjustment %
      • Mobile bid adjustment %
      • Tablet bid adjustment %
   3. Click + next to the column name to add the column to the Selected columns list.
   4. Click Apply.
5. To set or edit the device bid adjustment, in the column, click the pencil icon .
6. For campaigns, enter a positive or negative number (without the percent sign) to set the bid adjustment for the device.
7. For ad groups, choose a setting and then enter a number (without the percent sign) to set the bid adjustment for the device.