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Welcome to the help center for Search Ads 360, a platform for managing search marketing campaigns. While the help center is available to the public, access to the Search Ads 360 product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

24 June 2016: New DoubleClick Search features

Measure results
- Report on impression share in Bing Ads accounts

Measure results

Report on impression share in Bing Ads accounts

DoubleClick Search (DS) can report on impression share for Bing Ads campaigns and ad groups, as well as AdWords campaigns and ad groups. Impression share is the number of impressions you've received divided by the estimated number of impressions you were eligible to receive. Eligibility is based on your current ads' targeting settings, approval statuses, bids, and other criteria determined by the engine. Learn more

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