Welcome to the help center for Search Ads 360, a platform for managing search marketing campaigns.  While the help center is available to the public, access to the Search Ads 360 product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

Bid strategy status column

Displays The gear icon. (the gear icon) if a bid strategy is in effect for a biddable item.

Hover over the icon to see the name of the bid strategy and the date that the bid strategy was applied.

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