Notification

Welcome to the help center for Search Ads 360, a platform for managing search marketing campaigns.  While the help center is available to the public, access to the Search Ads 360 product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

29 April 2015: What's new

Contents


 

Highlight

The paid & organic report in AdWords shows the search terms that either triggered your ads to appear on Google, triggered Google to display unpaid (organic) search results for your site, or both. This information helps you understand how paid and organic search work together to reach people searching online.

If you've set up the paid & organic report in AdWords, you can view and download the report in DS. Learn more.

 


New feature

New function for inventory templates: ANY(ATTRIBUTE)

Depending on how you organize ad groups in an inventory keyword campaign, some ad groups might contain items with different values for the same attribute. For example, you might have an ad group for similar items, but with different MPNs. If you created a template that used the MPN attribute to generate ad copy or keyword text, such as Buy [MPN], DS would report an inconsistency error (in this case, DS wouldn't know which MPN value to use). Instead of reorganizing your ad groups, you can use the ANY(ATTRIBUTE) function to choose a value from one item in the ad group. Like this: Buy [ANY(MPN)] Learn more.

Was this helpful?

How can we improve it?

Need more help?

Try these next steps:

Search
Clear search
Close search
Main menu
14352375560143176396
true
Search Help Center
true
true
true
true
true
263
false
false