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Welcome to the help center for Search Ads 360, a platform for managing search marketing campaigns.  While the help center is available to the public, access to the Search Ads 360 product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

A kért oldal jelenleg nem áll rendelkezésre az Ön nyelvén. Az oldal alján választhat másik nyelvet, vagy azonnal lefordíttathatja bármelyik oldalt egy tetszőleges nyelvre a Google Chrome beépített fordítói funkciójával.

Keyword column

The word or phrase that you have defined for a keyword.

You can use this column in a formula column by specifying the Keyword variable.

Add this column to a report
  1. Navigate to any reporting table, such as a keywords reporting table.

  2. Select a time range.

  3. If the column isn't already in the reporting table:

    1. Click the Columns button above the performance summary graph.

    2. In the "Search for columns" box, type the column name.

    3. Click + next to the column name in the "Available columns" list.

  4. Click Apply.

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