% of budget spent column (budget pacing)

Displays the percentage of the budget in a budget pacing report that has been spent since the budget start date.

Calculated as Cost / Budget.

A budget pacing report enables you to set a budget (different from a campaign’s daily budget) across multiple campaigns and see if you’re on track to spend it. Learn more.

To use this column in a formula column, specify the Goal_budget_percent_spend variable.

Add this column to a report
  1. Navigate to an advertiser.

  2. Click Budget pacing reports in the left navigation pane.

  3. If the column doesn't already appear, click the Columns button above the performance summary graph.

  4. In the Search for columns box, type the column name.

  5. Click + next to the column name to add the column to the Selected columns list.

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