Welcome to the help center for Search Ads 360, a platform for managing search marketing campaigns.  While the help center is available to the public, access to the Search Ads 360 product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

Sync changes from the engine into Search Ads 360

Schedule syncs for one or more search engine accounts

Beginning June 29, 2020, customers who have previously turned on scheduled sync or who choose to turn on scheduled sync will no longer be able to turn off scheduled sync. Likewise, customers who have previously activated the conversion API will no longer be able to deactivate it.

Beginning February 1, 2021, Search Ads 360 will automatically turn on scheduled sync and activate the conversion API for all customers who haven't already turned on scheduled sync or who haven't already activated the conversion API.

You can schedule syncs for active and paused search engine accounts. If an account has been paused and not synced for more than 14 days, you are required to manually sync the paused account before you can schedule a sync of the account.

Note the following about scheduled syncs:

  • The scheduled sync will run daily based on the time you enter, which is based on your browser’s time zone.

  • You can schedule syncs before your first manual sync, but you'll need to manually sync once before the scheduled sync can run.

  • The schedule should take effect immediately. For example, if it’s currently 9:00 AM and you schedule a sync for 9:30 AM, the first scheduled sync will run on that same day.

  • If you set up a sync schedule, you can still manually sync the account at any time.

  • Search Ads 360 will not sync objects with trafficking errors as a part of a scheduled sync. To clear these errors, you can run a manual sync with the Fix all trafficking errors check box selected.

Instead of scheduling a sync, you can run a manual sync at any time.

Schedule a sync

  1. Navigate to an advertiser.

    Steps for navigating to an advertiser
    1. Click the navigation bar to display navigation options.

    2. In the "Agency" list, click on the agency that contains the advertiser. You can search for an agency by name or scroll through the list.

    3. In the "Advertiser" list, click on the advertiser.

    4. Click Apply or press the Enter key.

    Search Ads 360 displays the advertiser page, which contains data for all of the advertiser’s engine accounts.

  2. Click the Engine accounts tab.
  3. Optional. Filter the table to include only the accounts that you want to update.
  4. Select the check boxes of the accounts that you want to schedule for sync.
  5. Above the reporting table, click the sync from engine icon .
  6. In the left panel, click Schedule sync.
  7. Under Apply to, click the  arrow ▼  to display the list and then click Daily.
  8. Select a time and the time zone you want sync to run every day.
    You can choose a time in half-hour increments from the time dropdown, or you can manually enter any hour:minute combination (for example, 7:32).
  9. Click Save

    When Search Ads 360 starts the scheduled sync, a message appears above the reporting tables in Search Ads 360.
    For example: Sync progress: 80% complete


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