Customize reporting
Create attribution models
- About attribution models in Search Ads 360
- Types of basic attribution models
- Create attribution models in Search Ads 360
- Override an attribution model in the new Search Ads 360
- Import a Google Analytics attribution model into the new Search Ads 360
- Create data-driven attribution models
- Conversions that support attribution models
- Frequently asked questions for attribution modeling
- About call reporting
Create custom dimensions
- About custom dimensions
- Create and apply custom dimensions
- Use custom dimensions in reports and automated rules
- About audience reporting in the new Search Ads 360
- Manage your audience reporting
- Important details for audience reporting
- View a custom-dimensions report for specific audiences
- Segment a report by audience
- Upload custom dimensions using bulksheets
Create custom columns
Create groupings with labels
- About labels
- Create, use, and manage labels in the new Search Ads 360
- Best practices for working with labels
- Report on labels
- Apply and remove labels for Search Ads 360 objects
- Use bulksheets to create, manage, and apply labels
- Create and apply a label
- Labels manager in Search Ads 360
- Filter table data by label
- Edit label details
- Delete a label
Choose campaign conversions
- About the campaign-level conversions setting
- Report on "primary" conversions in a campaign
- Override default conversion actions in a campaign
- Using conversions with automated bidding
- Stop reporting Google Ads conversions with Search Ads 360 conversions
- Choose Search Ads 360 sub-manager account-level conversions in a campaign
- Choose specific Google Ads conversion goals in a campaign
- Choose Google Ads account-level conversion actions in a campaign
- Search Ads 360 paid search reporting migration
Report on impression share data
Report on Conversions with Cart Data
Adjust conversion value
- About Search Ads 360 conversion value rules
- Set up Search Ads 360 conversion value rules
- Search Ads 360 conversion value rules reporting
- About custom variable adjustments
- Set custom variable adjustments
- How to use bulk upload for custom variable adjustments
- Use bulksheets to create, manage, and apply conversion value rules (CVRs)