Targeting and remarketingUnderstanding targeting in SA360About content suitabilityAbout location targetingAbout demographic targetingAbout optimised targetingDevice targeting for Microsoft AdvertisingChanges to audience targeting: Google Ads will no longer support similar audiences (also known as 'similar segments')Exclude IP addresses on Google AdsLocation and language targetingGet startedLocation and language targeting for Google AdsLocation and language targeting for Microsoft AdvertisingLocation and language targeting for Yahoo! JAPANDemographic and network targetingDemographic targetingGoogle networks and sitesMicrosoft network and sitesRemarketingCross-channel remarketingMicrosoft Advertising remarketing listUse Google Ads remarketing lists