Text is too short

Fix Search Ads 360 template errors

In most cases, this error indicates that the template didn’t generate any text for the field with this error.

Potential errors

Template type

Error

RSA

Value entered is too short: Headlines

RSA

Value entered is too short: Descriptions

RSA

Value entered is too short: RSA name

Ad group

Value entered is too short: Ad group name

Campaign

Value entered is too short: Campaign name


Potential causes

Template formulas use feed data to generate the text for fields. Examples include campaign name, ad group name, headlines, and descriptions.

  • For formulas to be successfully validated, feed columns used in formulas must either contain data or be wrapped in if_error(value, error_value) functions.
    Note: If value generates an error, the function evaluates and returns the alternative defined in error_value. Otherwise, the function returns the value.
  • If data is missing, the formula fails, so partially accurate values aren’t created. The if_error() function enables templates to continue to produce values, even if some requested columns don’t have data.

Example scenario

Feed name: Feed A

Feed data:

ID Brand Category
1 Alpha Shoes
2 Beta  
3 Charlie Clothes


The following formula automatically attempts to build a campaign for each unique combination of Brand and Category: "Campaign: " & f:"Brand" & " " & f:"Category".


Expected output:

Campaign 1 = “Campaign: Alpha Shoes”

Campaign 2 = “Campaign: Beta “

Campaign 3 = “Campaign: Charlie Clothes”


Actual output:

Campaign 1 = “Campaign: Alpha Shoes”

Campaign 2 = “”

Campaign 3 = “Campaign: Charlie Clothes”


Because Campaign 2 is empty, you get the following error: “Field is too short: Campaign name”


Example resolution

Depending on the field, do the following:

  • Use alternatives with other formulas or static text.
  • Use if() functions combined with length() functions to detect if there will be length issues and provide alternatives.
  • Use text functions to trim and refine feed data to prepare it to be used in text fields.
  • Modify feed data so it only contains data that meets advertising platform text fields requirements.

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