Fix Search Ads 360 template errors
In most cases, this error indicates that the template didn’t generate any text for the field with this error.
Potential errors
|
Template type |
Error |
|
RSA |
Value entered is too short: Headlines |
|
RSA |
Value entered is too short: Descriptions |
|
RSA |
Value entered is too short: RSA name |
|
Ad group |
Value entered is too short: Ad group name |
|
Campaign |
Value entered is too short: Campaign name |
Potential causes
Template formulas use feed data to generate the text for fields. Examples include campaign name, ad group name, headlines, and descriptions.
- For formulas to be successfully validated, feed columns used in formulas must either contain data or be wrapped in
if_error(value, error_value)functions.
Note: Ifvaluegenerates an error, the function evaluates and returns the alternative defined inerror_value. Otherwise, the function returns the value. - If data is missing, the formula fails, so partially accurate values aren’t created. The
if_error()function enables templates to continue to produce values, even if some requested columns don’t have data.
Example scenario
Feed name: Feed A
Feed data:
| ID | Brand | Category |
| 1 | Alpha | Shoes |
| 2 | Beta | |
| 3 | Charlie | Clothes |
The following formula automatically attempts to build a campaign for each unique combination of Brand and Category: "Campaign: " & f:"Brand" & " " & f:"Category".
Expected output:
Campaign 1 = “Campaign: Alpha Shoes”
Campaign 2 = “Campaign: Beta “
Campaign 3 = “Campaign: Charlie Clothes”
Actual output:
Campaign 1 = “Campaign: Alpha Shoes”
Campaign 2 = “”
Campaign 3 = “Campaign: Charlie Clothes”
Because Campaign 2 is empty, you get the following error: “Field is too short: Campaign name”
Example resolution
Depending on the field, do the following:
- Use alternatives with other formulas or static text.
- Use
if()functions combined withlength()functions to detect if there will be length issues and provide alternatives. - Use text functions to trim and refine feed data to prepare it to be used in text fields.
- Modify feed data so it only contains data that meets advertising platform text fields requirements.