When you disable a budget bid strategy, it stops managing the budgets, bids, and bid adjustments only for the remainder of that plan. The budget strategy will manage spend in subsequent, existing plans unless you disable the strategy in each of the plans. You can disable recurrence to stop future plans from being generated.
To disable a budget bid strategy, do the following:
- Sign in to your Search Ads 360 account.
- Navigate to a manager account. ( The one where you want to disable a budget bid strategy).
- In the page menu on the left, click Bidding & Planning.
- In the sub-menu, click Plans
- Select All plans.Tick the box of the plan that you want to edit.
- Click Edit, then select Edit plans from the drop-down.
- In the 'Your plan' window on the 'Adjust forecast' page, toggle Budget bid strategy to off.
Note: To re-enable the budget bid strategy again, just flip the toggle back on.
- Click Continue.
- On the 'Update plan' page, click Save and Continue.