View events in a Search Ads 360 bid strategy chart

If you've created a data exclusion event, you can view those events in a bid strategy chart. 

  1. Sign in to your new Search Ads 360.
  2. From the page menu on the left, click Ad groups.
  3. The event is displayed as a line in the graph, and is labeled with the name of the event.
    • You may need to change the time range for the bid strategy to see the event in the chart.
  4. Point to the line to see the description of the event.

General information about when events were added or removed from a bid strategy are logged in the change history of the bid strategy.

Show or hide data-exclusion events in a bid strategy chart

  1. Sign in to your new Search Ads 360.
  2. From the page menu on the left, click Ad groups.
  3. In the reporting table, in the "Bid strategy" column, click the bid strategy that contains the event. The event is displayed as a line in the graph, and is labeled with the name of the event.
    • You may need to change the time range for the bid strategy to see the event in the chart.
  4. Next to "Event annotations", above the chart, on the right side of the screen, toggle event annotations off or on.

View the events that are applied to Search Ads 360 bid strategies

  1. Sign in to your new Search Ads 360.
  2. From the page menu on the left, click Ad groups.
  3. Click the columns icon A picture of the Google Ads columns icon above the table.
  4. Type "Events" in the search box.
  5. Click +Custom column to add the column, and then click Apply.
  6. Scroll through the reporting table to see the events that are applied to bid strategies.

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