How do Analytics view filters impact Optimize reporting?

The data in Google Optimize reports is subject to any view filters in the linked Google Analytics view.

For example, if your Analytics view excludes internal IP addresses, those internal IPs will also be excluded from the Optimize experiment data. 

The best practice is to link Optimize to at least one Analytics view with few (or no) filters.

Learn more about view filters in the Analytics help center. 

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