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Google News policies

We want to make it easy for users to find news from publishers who consistently produce independent and original work, with a significant source of fresh and purposeful content. Our content and behavior policies help ensure a positive experience for our users and publishing partners. To be eligible to appear in Google News or news surfaces, content should follow best practices for article pages. Content shouldn’t violate Google Search’s overall policies or these policies for Search features:

  • Dangerous content
  • Deceptive practices
  • Harassing content
  • Hateful content
  • Manipulated media
  • Medical content
  • Terrorist content
  • Sexually explicit content
  • Violence & gore
  • Vulgar language & profanity

Learn more about these content policies for Google Search.

Google News also has these feature-specific policies:

Ads & sponsored content

Advertising and other paid promotional material on your pages shouldn’t exceed your content. We don’t allow content that conceals or misrepresents sponsored content as independent, editorial content. Sponsorship, including, but not limited to, ownership or affiliate interest, payment, or material support, should be clearly disclosed to readers. The subject of sponsored content shouldn’t focus on the sponsor without clear disclosure.

Misleading content

We don't allow preview content that misleads users to engage with it by promising a topic or story that isn’t reflected in the underlying content.

Transparency

Visitors to your site want to trust and understand who writes and publishes the content they read. That's why news sources on Google should provide:

  • Clear dates and bylines
  • Information about the authors, publication, and publisher
  • Information about the company or network behind the content
  • Contact information

Learn more about our transparency policy for Google News.

When we find content or behavior that violates these policies, we may remove the content our news surfaces. In cases of repeated or egregious violations, a site may be no longer eligible to appear on our news surfaces.

We may make exceptions to these policies based on artistic, educational, historical, documentary, or scientific considerations, or where there are other substantial benefits to the public.

Tip: These policies only apply to content on news surfaces. Content ineligible for news surfaces may continue to appear elsewhere in Search, as long as the content complies with any relevant policies.

Find manual actions against your news site

If your site violates Google News content policies, you may find manual actions against your site in your Search Console account under “Security & Manual actions.”

Learn more about the types of violations and how to fix them.

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New Publisher Center

Google launched a new Publisher Center interface to help publishers easily manage how their content appears across Google News surfaces. Read more on this FAQ page and our blog post.

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