Shopping policies and requirements
To use Google Merchant Center and its programs, you'll need to follow certain policies and requirements. These articles cover topics like what type of products you can advertise, what language and currency you should use for each country, and what info your landing page should include.
Programme policies
- Shopping ads policies
- Free listings policies
- Promotions policies
- Local inventory ads and free local product listings policies
- Vehicle ads policies (beta)
- Demand Gen product ads format requirements
- YouTube Shopping ads and app ad requirements
- Product ratings policies
- Personalised advertising
- Policies
- List of policies