About Merchant Promotions implementation
Merchant Promotions is a free feature that allows you to distribute online promotions with your Product Shopping ads on Google.com and Google Shopping.
Note: Make sure you’ve completed the Merchant Promotions interest form. The Merchant Promotions team will let you know when you’re ready to start implementation.
- Configure your accounts
- Create a promotion
- Choose products for your promotion
- Register and upload your promotions feed (optional)
- This step is only required if you created a promotions feed. Skip this step if you used the promotion tool.