How to fix: Automatic updates: Mismatched price

Your product's price value was automatically updated to match the data on your landing page

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Explore our guided troubleshooter to learn more about reasons price mismatch occur and how to resolve the issue:

I need help fixing my price issue


Why this issue is happening

For one or more of your products, you submitted a value for the price [price] attribute in your product data that differs from the price listed on your website. Google updated the price of these products because you enabled automatic item updates for incorrect prices.

Note that the price of these products may currently match the price on the landing page, because these products might have been updated. However, when we compared your product data to your website (find timestamp), we found a mismatch.

Although we updated some of these products with the price information from your website, we continue to treat products with mismatches as critical errors that can lead to account suspension.

How to fix your issue

To improve the quality of your data and provide a good user experience, try the following:

  • Schedule feed uploads or updates via the Merchant API immediately after the products have been updated on your website. This will help you avoid errors due to the time difference between updates on your website and updates of your Merchant Center product data.
  • If you use the sale price [sale_price] attribute, make sure that the time period in which the sale is active is specified correctly with the sale price effective date [sale_price_effective_date] attribute and that the timezone is correct. When a sale is active, the sale price is shown as the current price in Shopping search results.
  • If you have local products, you may need to check the local product inventory feed as well as the standard product feed to identify and rectify the incorrect price.
  • For products sold in bulk quantities, you should submit the total price for the minimum number of items sold. Landing pages must list prices in the appropriate currency of the target country, and in the same currency as submitted in your product data.
  • To manage your settings for automatic item updates in your Merchant Center account, select Products in the left navigation menu and select the Automations tab.
  • In order to detect and update mismatches, Google crawls the landing pages listed in your Merchant Center product data. You can increase Google's crawl rate to allow us to cover more products on your website. You can revert a specific automatic update by uploading updated product data via the feed or the Merchant API.

Fix products one by one directly in Merchant Center

  1. Navigate to Products in Merchant Center, then select the Needs attention tab.
  2. Use the filter icon above the table to find all products affected by your issue.
  3. Select the title of the product you want to fix, then select Edit product.
  4. Check your product data for those products (using the ID), and make sure that each product has the same value for price [price] (or sale price [sale_price] and sale price effective date [sale_price_effective_date]) as is represented on your own site and in its structured data.
  5. Select Save.

Fix multiple products at once

  1. Navigate to Products in Merchant Center, then select the Needs attention tab.
  2. Use the filter icon above the table to find all products affected by your issue.
  3. Select the Download icon to download a list (.csv) of all affected products for all issues or this particular issue.
  4. Cross reference the downloaded list with your product data, and make sure that each product has the same value for price [price] (or sale price [sale_price] and sale price effective date [sale_price_effective_date]) as is represented on your own site and in its structured data.
  5. Reupload your corrected product data to Merchant Center using your chosen upload method.

Next steps

After making the requested changes, check that you’ve fixed the issue by making sure it’s no longer listed on the “Needs attention” page.

Keep in mind: It may take some time for your change to be reflected on the “Needs attention” page.

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