Priority Inbox

Priority Inbox attempts to automatically identify your important incoming messages and separates them out from everything else. By default, Priority Inbox splits your inbox into three sections: “Important and unread,” “Starred,” and “Everything else.”

Change your inbox style

Priority Inbox is one of several inbox styles and you can easily switch styles to find the one that works best.

  1. Open Gmail.
  2. Click the gear in the top right.
  3. Select Settings.
  4. Select the Inbox tab.
  5. In the “Inbox type” section, select Priority Inbox from the drop-down menu.
  6. Click Save Changes at the bottom of the page.

You can also quickly change your inbox style by hovering over Inbox on the left side of your Gmail and clicking the Gmail Inbox down arrow icon down arrow.

Work with Priority Inbox

Important messages

Gmail uses a variety of signals to prioritize your incoming messages, including who you’ve emailed and chatted with most and which keywords appear frequently in the messages you opened recently.

If Priority Inbox mistakes an email as important or doesn’t flag one that’s important to you, you can teach it to make better selections.

  • To mark a message as important, click the empty importance marker to the left of the sender’s name.
    Not important marker
     
  • To mark a message as not important, click the yellow importance marker to the left of the sender’s name.
    Important marker screenshot
     

When you mark a message as not important, it will move out of the Important section. Over time Priority Inbox will learn what’s important to you and incorporate the feedback you give via these buttons. Learn more about how importance ranking works.

Inbox sections

Priority Inbox splits your inbox into three sections: “Important and unread,” “Starred,” and “Everything else.” However, you can choose and customize your own sections. Follow the instructions below to change your settings:

  1. Open Gmail.
  2. Click the gear in the top right.
  3. Select Settings.
  4. Select the Inbox tab.
  5. Change desired settings.
  6. Click Save Changes at the bottom of the page.

You can even create your own sections for specific labels (choose More options... when customizing the inbox sections).