Create labels to organise Gmail

You can create labels that store your emails. Add as many labels as you want to an email. 

Note: Labels are different from folders. If you delete a message, it will be erased from every label that it’s attached to and from your entire inbox.

Add a label to a message

Add a label to a single message
  1. Make sure that you've downloaded the Gmail app.
  2. On your iPhone or iPad, open the Gmail app .
  3. Open a message. (If you want to stay in your inbox, tap the sender's profile image.)
  4. In the top right, tap More More and then Change labels.
  5. Tick the boxes next to the labels that you want to add.
  6. In the top right, tap Apply Apply.
Add a label to multiple messages
  1. Make sure that you've downloaded the Gmail app.
  2. On your iPhone or iPad, open the Gmail app .
  3. On the left, tap the sender's profile image next to the messages that you want to label.
  4. In the top right, tap More More and then Change labels.
  5. Tick the boxes next to the labels that you want to add.
  6. In the top right, tap Apply Apply.
Move a message to another label
  1. Make sure that you've downloaded the Gmail app.
  2. On your iPhone or iPad, open the Gmail app .
  3. Open the message. (If you want to stay in your inbox, tap the sender's profile image.)
  4. In the top right, tap More More and then Change labels.
  5. Untick the boxes next to the current labels, then select new labels.
  6. In the top right, tap Apply Apply.
Label messages automatically
If you want to automatically add labels to specific messages, such as from a certain sender, follow these steps.
  1. On your iPhone or iPad, open the Gmail app .
  2. At the top left, tap Menu and then Settings .
  3. Tap Inbox customisations and then Inbox customisations and then Labels.
  4. Tap a label name. If you can't see a label that you want to use, create a new label first.
  5. Tap Add.
  6. In the 'From' field, type a name or email address.
    • To add more search criteria, such as a subject or keyword, tap And.
  7. In the top right, tap Save.
Note: Only new messages that match these criteria will be automatically added to the label.

Create, edit and delete labels

Note: Only you can see the labels that are added to your messages.
Create a label
Create a gmail folder label
  1. Make sure that you've downloaded the Gmail app.
  2. On your iPhone or iPad, open the Gmail app .
  3. Tap the Menu .
  4. Under 'Labels', tap Create new.
  5. Type a name.
  6. Tap Done.
Edit label
  1. On your iPhone or iPad, open the Gmail app .
  2. At the top left, tap Menu and then Settings .
  3. Tap Inbox customisations and then Inbox customisations and then Labels.
  4. Select the label that you want to edit or delete.
  5. Tap Name.
  6. Create a new name.
  7. Tap Done.
Delete label
  1. On your iPhone or iPad, open the Gmail app .
  2. At the top left, tap Menu and then Settings .
  3. Tap Inbox customisations and then Inbox customisations and then Labels.
  4. Select the label that you want to edit or delete.
  5. Tap Delete.
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