Create branded emails with customized layouts

To send more professional looking emails inside and outside of your organization, you can use Google Workspace to:
  • Create branded emails 
  • Use customizable layouts


Before you start

You can create branded emails with these Google Workspace editions:

  • Business Standard
  • Business Plus
  • Enterprise Starter
  • Enterprise Standard
  • Enterprise Plus
  • Education Standard
  • Education Plus

If you don't see the feature, you may need to contact your Google Workspace administrator.

Tip: Workspace Individual subscribers can fully customize email designs using a different version of Layouts. Learn more about creating branded emails with Workplace Individual here. 

Create a branded email

  1. On your computer, go to Gmail.
  2. In the top left, click Compose .
  3. At the bottom of the window, click Layouts .
  4. If you haven’t used layouts before, click Customize styling.
  5. Enter details to build your design. You can customize your layout with:
    • Logos
    • Colors
    • Fonts
    • Images
    • Footer Details
    • Links
  6. After you change your preferences, click Save & continue
    • Style changes only affect your new email layout.
    • Tip: You can include your business name and address in the footer details.
  7. Select a layout.
  8. Click Insert.
  9. After you add the layout to the body of the email, you can add text and images or remove sections you don’t want.
    • If you include a button, make sure you set a link for the button.
    • If you add images, Google recommends you include alt text in case an image is not rendered. Alt text also helps people who use screen readers better understand your branded email.
    • To change an image in an email template:
      1. Click the image and then Change image.
      2. Select an image.
      3. Click Next.
      4. Crop the image as needed.
      5. Click Insert.
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