About partner requirements for Book on Google for Hotels

On May 25, 2022, Book on Google for hotels will be discontinued. Properties on Book on Google (paid campaigns and free booking links) will fall back to landing pages. If you need help, contact support.

For new partners looking to integrate with Book on Google, the partner must have:

  • A Google Ads account running Hotel Ads, with campaigns, points of sale (PoS), and Price Feed configured.
  • Proof that they can safely manage customer payment data.
  • Accurate prices.
  • Localized self-service or phone-based user support.
  • Sufficient inventory.
    • Suppliers: At least 100 participating hotels or 25,000 rooms
    • Online Travel Agencies: At least 10,000 participating hotels
  • An average of at least 50 daily conversions from any existing Hotel Ads.
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