Google Analytics Integration

About this document

March 2014

This paper provides comprehensive instructions on how to integrate Google Analytics (GA) with the Google Search Appliance (GSA). Google recommends that customers provide a comprehensive analytics solution when deploying the GSA. Google Analytics is a separate product from the Google Search Appliance.

What’s covered This guide provides instructions on three different levels of Google Analytics integration on the Google Search Appliance.
Primary audience First-time and experienced GSA administrators, as well developers and web designers tasked with gauging GSA use and quantifying ROI.
IT environment Google Search Appliance.
Deployment phases Initial and ongoing configuration of the GSA user experience.
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