Jan 13, 2023
Adwords for Nonprofits - account setup issue
I'm struggling to successfully set up conversion tracking for my Non-profit Adwords campaign. I've read and watched the official activation guides/videos, read the Conversion Tracking guide and Troubleshooting Conversion Tag guide, and watched/read a whole host of other articles and videos. From everything I can tell, I've correctly set up conversion tracking using Google Tag Manager on my site.
However, the Google team has suspended my account; their explanation email states that "we noticed that there is no conversion code on the website and is still not compliant with the policies."
For more background on what I've done so far — I've set up several conversion actions in Google Ads, then linked those actions to the appropriate tags in GTM. I've ensured that the GTM tags are firing correctly by testing with Google Tag Assistant, and tested the conversions in the Google Ads dashboard.
For the life of me I can't figure out where I'm going wrong. I'm grateful for any and all help, especially if someone would be willing to get on a short call to troubleshoot (I feel like if I watch another video or read another article I'm going to tear my hair out). Thanks!
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