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Track Conversions w/o URL change?
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Hello!

My group is currently setting up conversion tracking for our client, but we've run into an issue. Our client has a donation form on their page, and when this form is filled out successfully, the URL does not change; there is no "thank you" page after the payment processes successfully. Any suggestions on how to track this as a conversion without a change of URL? 

Also, should we use Google Tag Manager? We've installed Sitekit to our client's Wordpress page (with their permission) and have connected Analytics to the sitekit. We are now creating goals in analytics, but would the next step be to use tag manager to set up tags for these goals? I'm pretty sure this is the process, but our group had some questions on what our next move is, so advice would be wonderful. 

Thank you for all your help. The Ad grants community has been an awesome resource for us as we've gone through this process :-)
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Hello!

I believe he's using Mailchimp as a plugin for the form itself, and I know US Card Connect is the card processing company he works with to collect payments. I've created a trigger and tag for form submissions on his donation page and when I troubleshooted it, the tag did not fire. I don't know if this is because I filled out the trigger info incorrectly or if it's because his form is a custom one, but I read that custom forms don't work with gtm triggers here: https://www.clickinsight.ca/blog/tracking-form-submissions-gtm
I haven't tried your first suggestion, so I can give that a go. This is what the form looks like when the donation is completed (the page does not refresh). How would I be able to tell if the text has a class or id?

Again, thank you so much for your help! Much appreciated. 
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MailChimp submissions can be tracked, I've set it up a few times. I think the form submission trigger works. If not, track the appearance of the html element containing the thank you text. You would need to view the page's source code and find out whether that thank you message is contained with html that has an id or class. You'd need to understand basic html.
 
Using a custom form for donations is probably not ideal. There are plenty of donation platforms to choose from that enable Google Analytics tracking and (for a fee) would generally simplify your life.
 
Custom-built forms can definitely be tracked using Tag Manager. Whether or not this specific form can be tracked... depends. I'm not exactly a GTM expert but if you share screenshots of the trigger and tags, plus the url of the page with the form, I'll take a look.
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Awesome, I've taken a few screenshots of the trigger, variable, and tag I created regarding form submission. I wasn't sure whether or not I should use the "some forms" options in the trigger configuration or "all forms", so I'm currently using "some forms". I've also left the value area in the tag configuration blank.
I also installed Google Tag Assistant and have a screenshot of the tags running on his donation page. Let me know if you need more info than this; I'm also super new to Google Tag Manager so I wouldn't be sure if I supplied all the needed info. I'm not sure why there's multiple instances of the global site tag; our client has another Google Tag Manager plugin he or his previous dev installed on his website but I believe it isn't active as the plugin doesn't have any GTM ID attached to it. The UA tag and the GTM tag are both ours that our team has installed. We've been given permission by the client to deactivate this other plugin if needed, so if that may be interfering at all, we can uninstall it. 
This is the GTM plugin he has installed: https://wordpress.org/plugins/duracelltomi-google-tag-manager/
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Here's the additional photo. I reached the photo limit on the last post; this is just the tag configuration form I was talking about in the previous post :) 
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Volunteer Product Expert, Ad Grants Certified Professional
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The trigger looks ok to me, although personally I do it differently. I have it trigger on All Forms, and send the element id and the click url etc as the event label. Then in Analytics I can create multiple Goals based on the data in the event. Always more than one way to achieve the same result.

The tag looks ok to me too. You're sending event data that can be turned into a Goal in Analytics.
 
Do you need both Google Analytics code AND Tag Manager code on your pages? You can use GTM to send page view data to GA, eliminating the need for the separate GA code on the website.
 
Checking a couple of my accounts, I notice that I didn't do it this way for MailChimp and I wonder whether I had the same problem getting the form submission to fire. Instead, I tracked the appearance on-screen of the element containing the confirmation message. Like this (but don't assume that will automatically work on your specific embed of the MC form):
 
 
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