Artists and managers must label their tracks as "Explicit" in compliance with the guidelines below. In addition, artists and managers are responsible for ensuring their content complies with the Google Play Content Policies.
Content that must be marked as explicit include, but are not limited to content that includes:
Lyrics that contain or album art that depicts using, buying, selling, and finding drugs in a graphic and detailed way must be marked explicit. Nuances, subtle references, general statements, and education against drugs are exempt. For instance, "Let's get high" is not graphic or detailed enough to be marked explicit.
Lyrics that contain racial epithets or slurs must be marked explicit. If the majority of a song's lyrics constitute hate speech, it will be removed. Please see the Content Policies for more details.
Lyrics or album art that contain any use of profanity must be marked explicit. Profanity is defined as offensive curse words.
Lyrics that describe sexual acts in a detailed way must be marked explicit. Nuances, subtle references, and general statements are exempt. For example, "making love" is not detailed enough to be marked explicit. Album art that depicts graphic sex acts will be removed (please see the content policy for more details), but other sexual content must be marked explicit.
Lyrics or album art that encourage or depict graphic and detailed violence against people or animals must be marked explicit.