Spam and placement in the store

Introduction to Spam Policies

To help ensure the best experience for Android users, Google Play policies prohibit the publication of spam. Please do not publish unwanted, deceptive, repetitive, or irrelevant content on Google Play. Not only will it lower your app's rating and cause negative reviews, it can result in your app being suspended or your developer account being terminated.

As an app developer, it is your responsibility to ensure that your apps are free of spam and conform to Google Play content policies. Before you publish, make sure that you understand what is considered spam on Google Play and check your apps for violations, even those that might be inadvertent. The sections below highlight best practices and common spam examples to help you avoid the most common types of policy violations.