After you've created your Google Play developer account, you can create apps and set them up using Play Console.
Create your app
- Open Play Console.
- Select All apps > Create app.
- Select a default language and add the name of your app as you want it to appear on Google Play. You can change this later.
- Specify whether your application is an app or a game. You can change this later.
- Note: If your game is free, it will appear on both Google Play and Google Play Games on PC by default. If your game is paid, you must release it on Google Play Games on PC yourself.
- Specify whether your application is free or paid.
- Add an email address that Play Store users can use to contact you about this application.
- In the "Declarations" section:
- Acknowledge the “Developer Program Policies” and “US export laws” declarations.
- Accept the Play App Signing Terms of Service.
- Select Create app.
Set up your app
After you create your app, you can start setting it up. Your app’s dashboard will guide you through all the most important steps to get your app available on Google Play.
You’ll start by providing details about your app’s content, and entering information for your Google Play store listing. After that, you can move onto app release; this guides you through pre-release management, testing, and promotion to build pre-release excitement and awareness. The final step is launching your app on Google Play, making it available to billions of users.
Developers with personal accounts created after November 13, 2023, must meet specific testing requirements before they can make their app available on Google Play. Read this Help Center article to learn more.
To start setting up your app, select Dashboard on the left menu. For the next steps, go to Set up your app on the app dashboard.
Manage your app and app bundles
Google Play uses Android App Bundles to generate and deliver APKs that are optimized for each device configuration, providing users with more efficient apps. This means you only need to build, sign, and upload a single app bundle to support optimized APKs for a wide variety of device configurations. Google Play then manages and serves your app's distribution APKs for you.
Package names for app files are unique and permanent, so please name them carefully. Package names can't be deleted or re-used in the future.
Your release can have one of three statuses:
- Draft: APKs that have not been served to users yet
- Active: APKs currently being served to users
- Archived: APKs that were once active but are no longer being served to users
Set up your store listing and settings
Your app's store listing is displayed on Google Play and includes details that help users learn more about your app. Your store listing is shared across tracks, including testing tracks.
Next steps
- Prepare your app for review.
- Discover best practices for creating a compelling store listing.
- Publish your app using standard or managed publishing.
- Optimize your store listing with experiments.
Related content
- Learn more about publishing your app in the Academy for App Success.