Video campaignsGet startedCreate a Video campaignAbout Video campaignsAbout Video campaign goalsAbout YouTube adsLink YouTube channels and Google Ads accountsVideo ad formatsOverviewAd specificationsAwareness and reachActionReserveCreative optionsAbout interactive video adsCreate a companion banner for a video adAbout auto end screens for video adsAbout related videosUse related videosAdd a product feed to your Video action campaignExtensionsVideo targetingOverviewAudiencesAbout Google video partnersBiddingAbout cost-per-view (CPV) biddingAbout bidding on impressionsAbout Target CPA biddingAbout Maximize conversions biddingAbout Maximize Lift biddingBid on viewable impressions using viewable CPMTarget cost-per-thousand impressions (tCPM): DefinitionReportingMeasuring reach and frequencyAbout video ad metrics and reportingAbout avg. impr. freq. per user (7 or 30 days)About frequency distributionAbout watch time data for video campaignsBrand LiftAbout Brand LiftAbout Brand Lift surveysSet up Brand Lift measurementAbout Brand Lift survey response count and absolute liftAbout accelerated measurement for Brand Lift studiesUnderstand your Brand Lift measurement dataOptimization and best practicesFix ad serving and performance issues in Video campaignsTips for optimizing your video campaignOptimize your Video campaign for more conversionsUse square and vertical video to engage mobile customersTips for creating effective video adsToolsPreview your video adAbout bulk management tools for video campaignsCreate a video experimentMonitor the performance of a video experimentReach Planner