About access levels in your Google Ads account

Every time that you grant access to your Google Ads account, you'll be able to select which features the user can impact by assigning an access level.

This article explains the levels of access that you can assign and the corresponding features available for each access level.

Also learn how to grant or remove access to your Google Ads account.

Access levels

Account Access level Email-only Billing Read-only Standard Administrative
Can receive notification emails and reports  
Can view campaigns and use planning tools    
Can view billing information  
Can edit billing information    
Can edit and run billing reports  
Can grant email-only access    
Can view users, managers and product links    
Can edit and run campaign performance reports    
Can edit campaigns      
Can add or remove product links        
Can give account access, change access levels and cancel invitations from other users        
Can accept and reject manager account link requests        
Can unlink manager accounts        
Can review each user's authentication method and last login time        
Can add or edit forms of payments on Payments profile level      
Make a Payment or Add Funds    
(Automatic payments accounts only)
Edit Payments Profile information (address, tax info and language preference)      
Switch between Manual & Automatic Payments (where allowed)    
(Automatic to manual only)
Increase or decrease threshold  
(Automatic payments accounts only)
 
(Automatic payments accounts only)

(Automatic payments accounts only)
Start and complete Advertiser Verification        

Access for manager accounts

If you've accepted an invitation to link to a manager account, people who have administrative access to the manager account can receive notification emails and manage your campaigns. If the manager account has ownership, users with administrative access to the manager account can also edit user access, managers and product links within your account. Learn more about manager account access levels.

Access to billing and payments

Within Google Ads, users with Admin or Billing access levels can update an organisation's payments profile info, such as the following:

  • Name and address
  • Tax ID
  • Language preference
  • Add and edit forms of payment

Users with Admin or Billing access can make these changes even if they aren't Payments profile users. Google Ads admins can complete all steps of the advertiser verification process. These actions were previously restricted to Payments profile users only.

When Google Ads users make changes to the payments profile, payments admins receive an email notification. Note that Google Ads users can't add or remove users from the payments profile or change existing user permissions. Learn more about Payments user permissions.

If you want to turn this feature off, contact Google Ads support.

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