Find or create placement reports for your App campaigns

If you're running App campaigns, you can view reports on where your ads are shown.

This article explains how to find and create these placement reports in your Google Ads account.

Instructions

How to find a predefined placement report

  1. Sign in to your Google Ads account.
  2. From the page menu, select Report from the dashboard, and then click Predefined reports (Dimensions) from the drop-down menu.
  3. Click Other.
  4. Click App campaigns placement.
  5. To download your report, select Download and then select a file type.

How to create a custom placement report

  1. Sign in to your Google Ads account.
  2. From the page menu, select Report from the dashboard, and then click Report.
  3. Select the plus icon  next to "Custom", and then click Table.
  4. Under the "Attributes" segment, select App campaigns placement or enter App campaigns placement in the search bar.
  5. Drag and drop App campaigns placement into "Row."
  6. Under the “Performance” segment, select Impressions or enter Impressions in the search bar.
  7. Drag and drop Impressions into “Column.”
  8. You can also add filters to your report by selecting Filter and the filter types.
  9. To download your report, select Download and then select a file type.
For now, impressions are the only performance metric available in App campaign placement reports.
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