New landing page parameter options available in Google Ads

July 18, 2018

We've introduced two changes to make it easier to specify landing page parameters.

Final URL Suffix is now available in Google Ads and the number of available custom parameters has increased from 3 to 8. These changes give you more options to specify landing page parameters. This is especially helpful for accounts using third party tracking solutions.

Final URL Suffix

With these additions, Google Ads now supports all the features needed to migrate your accounts to parallel tracking. The deadline for the migration is October 30. If you have not done so already, we recommend you migrate your accounts to parallel tracking now so you can take advantage of it’s benefits.

Alert: Please be sure you are using Google Ads Editor 12.4 or higher. Using an older version may result in the deletion of some of your previous URL and parallel tracking changes. Check which Google Ads Editor version you're using.

Was this helpful?
How can we improve it?

Need more help?

Sign in for additional support options to quickly solve your issue

true
Subscribe to our Best Practices newsletter

Approved by the team who built Google Ads, the Google Ads Best Practices newsletter provides actionable tips and tactics to help you get the most out of your campaigns.

Subscribe

Search
Clear search
Close search
Google apps
Main menu
Search Help Center
true
73067
false