Manage home service ads and see reports

The Google Home Services Ads app shows you reports that help you understand how your home service ad is performing. You can also view your ad status and pause your ad if needed.

Benefits

  • Get a quick sense of how many service requests you're getting from your home service ad, and how potential customers are contacting you.
  • See how many appointments you've booked from home service ad requests.
  • Pause your ads if you want to stop receiving service requests.

About home service ad reports

There are 3 reports available:

  • Requests: The number of service requests that you received from potential customers who saw your ad on Google search results pages. This report includes both phone calls and text requests you received from your ad.
  • Appointments: The number of upcoming and completed appointments that you scheduled from service requests. This report also breaks down appointments by source: calls or text requests.
  • Response rate: The percentage of requests to which you've responded. This report also shows you what percentage of your requests are active (currently in progress), booked (scheduled and completed), declined or expired.

Viewing your home service ad reports

In the Google Home Service Ads app, you can view your home service ad reports on Android and iOS devices. Home service ad reports aren't available on desktop computers.

How to view your home service ad reports

  1. Open the Google Home Service Ads app for Android.
  2. Tap the Menu button menu at the top.
  3. Tap Ads & budget.
  1. Open the Google Home Service Ads app for iOS.
  2. Tap the Menu button menu at the top.
  3. Tap Ads & budget.

How to change the date range of a report

  1. Open the Google Home Service Ads app for Android.
  2. Tap the Menu button menu at the top.
  3. Tap Ads and reports.
  4. Tap to edit.
  5. Choose a date range.
  6. Tap OK.
  1. Open the Google Home Service Ads app for iOS.
  2. Tap the Menu button menu at the top.
  3. Tap Ads and reports.
  4. Tap to edit.
  5. Choose a date range.
  6. Tap OK.

Viewing and managing your ad 

You can also view and manage your ad from the "Ads and reports" screen. A preview of your ad appears at the top of the screen and shows you how the ad will appear on Google. To edit your profile information during the beta period, contact us.

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