Make a payment

This article describes how advertisers using automatic or manual payment settings make payments. If you are an advertiser who uses monthly invoicing, visit Make a payment for monthly invoicing accounts.

 

You can make a payment at any time, with any payment method that's available to you. To make one, follow these steps:

1. Sign in to your Google Ads account, and navigate to the Billing Summary page.
2. Click Make a payment.

Go to Billing Summary

You'll then be able to choose from any payment methods already associated with your account, or you can add a new payment method.

Read on to see how your payments work with your payment setting, whether it's manual or automatic.

It may take more than a few days for your payment to be reflected on your Transactions page. Learn more about waiting for your balance to update after a payment

Payments on the manual payment setting

The manual payments setting isn't available for new accounts in the countries and territories listed below. If you can't see this option when creating your account, you’ll need to proceed with the automatic payments option to finish creating your account. Your account can't be switched to manual payments in these countries and territories.

Countries and territories

Americas	Africa	Europe	Middle East	Asia Pacific
Anguilla Antigua and Barbuda Aruba Bahamas Barbados Belize Bermuda Canada Cayman Islands Chile Costa Rica Dominica Ecuador French Guiana Grenada Guadeloupe Guatemala Guyana Haiti Jamaica  Montserrat Netherlands Antilles Nicaragua Panama Paraguay Puerto Rico Saint Lucia Saint Vincent and the Grenadines St. Pierre and Miquelon Suriname Trinidad and Tobago United States United States Minor Outlying Islands Uruguay Venezuela Virgin Islands (British) Virgin Islands (U.S.)         *Antarctica	Angola Benin Burkina Faso Burundi Cape Verde Central African Republic Comoros Congo Congo, Democratic Republic Cote d'Ivoire Equatorial Guinea Eritrea Ethiopia Gabon Gambia Ghana Guinea-Bissau Kenya Lesotho Liberia Libya Madagascar Malawi Mali Mauritania Mauritius Mayotte Mozambique Namibia Niger Reunion Rwanda Sao Tome and Principe Senegal Seychelles Sierra Leone Somalia South Africa Swaziland Tanzania Togo Tunisia Western Sahara Zambia	Albania Andorra Austria Belgium Bosnia and Herzegovina Bulgaria Croatia Cyprus Czechia Denmark Estonia Faroe Islands Finland France Georgia Germany Gibraltar Greece Greenland Hungary Iceland Ireland Italy Liechtenstein Lithuania Luxembourg Macedonia Malta Moldova Monaco Netherlands Norway Poland Portugal San Marino Serbia Slovakia Slovenia Spain Svalbard and Jan Mayen Islands Sweden Switzerland United Kingdom	Armenia Bahrain Egypt Iraq Israel Jordan Lebanon Qatar Saudi Arabia Tajikistan Turkmenistan United Arab Emirates	American Samoa Australia Bhutan Brunei Darussalam Cambodia East Timor Fiji French Polynesia French Southern Territories Guam Hong Kong Japan Lao People's Democratic Republic Macau Malaysia Maldives Micronesia Mongolia Myanmar Nauru Nepal New Caledonia New Zealand Niue Norfolk Island Northern Mariana Islands Pakistan Palau Papua New Guinea Samoa Singapore Solomon Islands South Georgia and The South Sandwich Islands Tokelau Tonga Vanuatu Wallis and Futuna Islands

If you're on the manual payment setting, you'll make a payment for your Google Ads costs before your ads run, and that payment will be used to pay for your advertising costs once your ads start running.

You'll do this each time you want to add money to your Google Ads account, and whenever the money in your account starts getting low, we'll send you an email reminding you to make another payment.

Here's what to keep in mind as you make payments on this setting:

• Pay whatever amount you like: The amount you pay is up to you, as long as it's above the minimum transaction amount for your location and currency. You'll see what that minimum is when you make a payment.
• Store your favorite payment methods in your account: You can make payments more quickly by storing multiple payment methods in your account.
• Use any payment method for your country and currency: You can make a payment with any payment method in your account, or with a new payment method that's available in your location and currency. Check to see what's available to you.
• Keep your ads running: Make a payment to ensure your ads continue to run for a while—we suggest 30 times the cumulative amount of your ad campaign average daily budgets. If your account balance is running low, we'll send an email (based on your notification settings) when your budget has less than 7 days worth of advertising funds.
• Allow for processing time: Depending on how you pay, it can take from 24 hours to a week or more for your payment to reach your account. Allow for this time when you're trying to keep your ads running.
• Remember VAT: In some countries, Google deducts Value-Added Tax (VAT) from your payments. If this is the case in your country, be sure to factor the VAT deduction into your payments.

Payments on the automatic payment setting

If you're on the automatic payment setting—where you pay automatically after you accrue costs—you can still make a separate, manual payment for your costs at any time. You might want to make a payment for these reasons:

• You want more control over how and when you're charged. With a manual payment, you can pay your entire Google Ads account balance, just a fraction of it, or more than your balance to cover future costs. You can also pay with a new payment method or divide your balance among several of them. This can help delay when your primary payment method is charged. Keep in mind: sometimes if you make a manual payment close to when your automatic payment is due, you might be charged twice.

Keep in mind: If your last back account payment was declined, you may experience a delay of up to 7 days in while your payment is being confirmed. Your ads may not run while your payment is being processed. To avoid service impact, it’s recommended to use a card so that the payment is immediate. 

Manual payments from bank accounts take up to 7 days to clear, while manual payments from a credit card are cleared almost immediately. If your payment is cleared within the 7-day period, the payment will be posted and your balance will be updated.

Example

Let's say you have a campaign with an average daily budget of $2,000 and that we charge your payment method whenever your costs reach $500. This means you're charged multiple times a day.

Now let's say you make a payment for $10,000 with another payment method—essentially paying for five days worth of your advertising costs ($2,000 x 5 = $10,000). This means that your primary payment method won't be charged until you've used up your $10,000 payment and an additional $500, which triggers another charge.

• Your automatic payment was declined, and you want your ads to run. Banks decline credit card or bank account payments for various reasons. So if your payment method is ever declined, you can make a manual payment to help your ads keep running while you resolve the decline with your bank. If you make a payment by another credit card, bank transfer, or another bank account, your account will start running again once we've received the payment.

Next steps

• Set up a backup credit card.
• See available payment methods.
• Learn how to resolve a payment decline.
• See whether taxes apply to your payments.