In addition to using the predefined churn and spend predictions, you can create custom predictions that target users who are likely to trigger any Analytics conversion event.
- If you haven't already enabled Analytics data sharing, do so now.
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To add a prediction, on the Predictions page, click Create a prediction.
- In the Create prediction box, enter a name for your prediction in the Name box.
- In the Analytics event to predict box, choose an Analytics event that is being recorded from your app that you want to predict.