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Welcome to the help center for DoubleClick Search, a platform for managing search marketing campaigns.  While the help center is available to the public, access to the DoubleClick Search product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

Edit a campaign

Edit automated rules

You can change any of the following settings for an existing automated rule that was created after April 30, 2013:

  • The rule's name

  • The conditions that trigger the rule's action

  • The action the rule carries out

  • The rule's schedule

For example, if you created a rule that runs each night and sends a notification if the average CPC for a group of specific keywords is greater than $10, you can make any of the following changes:

  • Add or remove email addresses for the notification. Or instead of sending a notification, pause the keywords.

  • Instead of triggering the action when the average CPC is greater than $10, you can change the trigger to $20 average CPC.

  • Instead of running nightly, you can change the rule to run weekly.

Note that you can't broaden the scope of a rule. For example, if you originally created a rule after navigating to a specific campaign and clicking the Keywords tab, the rule applies to all keywords in the specific campaign. You can't change the rule to apply to all keywords in the engine account

However, you can effectively narrow a rule's scope by changing the rule's conditions. For example, if you originally scoped a rule to all keywords in a campaign, you can add conditions that trigger the rule's action only for keywords in specific ad groups.

Editing creates a new rule

When you save your edits to a rule, DoubleClick Search (DS) removes the old rule and creates a new version of the rule with updated settings. The change log for the new version is reset, but you can view the change log for previous versions of the rule.

When you view the edited rule in the Rules reporting table, the Date created column shows the date on which you edited the rule. (That is, the Date created column shows when the current version of a rule was created.) 

Edit a rule

  1. Navigate to the advertiser that contains the rule.

    Steps for navigating to an advertiser
    1. Click the navigation bar to display navigation options.

    2. In the Agency list, click on the agency that contains the advertiser. You can search for an agency by name or scroll through the list.

    3. In the Advertiser list, click on the advertiser.

    4. Click Apply or press the Enter key.

    DoubleClick Search displays the advertiser page, which contains data for all of the advertiser’s engine accounts.

  2. In the left navigation panel, click Rules.
    DoubleClick Search (DS) lists up to 2000 existing rules.

  3. Click the check box next to a rule in the reporting table.

    Note: You can only edit one rule at a time.

  4. Click the Edit button above the reporting table and select Edit details.

  5. If the Edit rule warning appears, click Yes I understand.

    See a Rule is not editable message? Make sure the rule was created after April 30, 2013. Rules created on or before April 30, 2013 are not editable.

  6. In the rule editor, change or add settings as you did when you created the rule.

  7. Click Save rule.

DS removes the old version of the rule and creates a new version. The change log for the new version appears (the change log is empty until the rule runs at least once).

Alternate steps for editing a rule

If you're already viewing the change log for a rule, you can follow these steps to edit the rule:

  1. View the rule's change log:

    1. Navigate to the advertiser that contains the rule.

    2. In the left navigation panel, click Rules.

    3. Click the name of a rule in the reporting table.

  2. Above the change log, click the Edit link for the rule's Conditions, Action, or Schedule.

  3. If the Edit rule warning appears, click Yes I understand.

    See a Rule is not editable message? Make sure the rule was created after April 30, 2013. Rules created on or before April 30, 2013 are not editable.

  4. In the rule editor, change or add settings as you did when you created the rule.

  5. Click Save rule.

DS removes the old version of the rule and creates a new version. The change log for the new version appears (the change log is empty until the rule runs at least once).

 

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