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Welcome to the help center for Search Ads 360, a platform for managing search marketing campaigns.  While the help center is available to the public, access to the Search Ads 360 product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

11 February 2016: New DoubleClick Search features

Contents


Use the reporting API to download reports about products in an inventory feed

If you have a Merchant Center feed connected to your account, you can use the DoubleClick Search reporting API to download the following reports:

  • productAdvertised: Contains performance metrics, configuration attributes, and inventory attributes for products advertised in an AdWords or Bing Ads shopping campaign.
     

  • productLeadAndCrossSell: Contains performance metrics, configuration attributes, and inventory attributes for products defined in an inventory feed and sold as a result of paid search advertising. This report contains data only if you've set up your Floodlight tags to provide DS with details about the products purchased on your site (such as revenue, cost, and profit for individual products in your inventory feed).

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