Contents
- Optimize bids:
Find bid strategy opportunities
If you have a particular advertising goal in mind, such as maximizing specific conversions on your site, DS can find campaigns that drive traffic to these conversions and that would most likely benefit from a DS bid strategy. Based on how those campaigns have performed in the recent past, DS can also suggest a starting ROI target for the new bid strategy. You can then apply the DS recommendations to one or more of your campaigns. Learn more.