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Welcome to the help center for Search Ads 360, a platform for managing search marketing campaigns. While the help center is available to the public, access to the Search Ads 360 product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

Experiment with ad copy

Rating (ad copy test)

Next: Statistical significance threshold (ad copy test)

Displays an (up arrow) or a (down arrow) to represent good or poor ad performance in an ad copy test. The rating is relative to the performance of the other ads in the ad group.

If the rating column displays an (undecided icon) there isn't enough data to rate the ad, or the ad didn't perform statistically better or worse than the other ads towards the goal.

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